Subject: Dr. Scott benjamin
From: sabinsja <[email-masked]>
To: [email-masked]
Date: Sat, 24 Mar 2012 19:27:02 -0700 (PDT)

Mike: here's the info from the patent class at club 52 intensive. Love you bro!

From Evernote:

Dr. Scott benjamin

Books

Don't self publish

You don't have to worry about doing all the edits in one shot

Major publishers have editing teams

Write down your idea

Write a sample chapter and send it to the publisher

Your resume

A letter on why your book is better than everyone else's stuff already published

How many chapters

What is the target audience

How much will the book be

At the same time, send it to another publisher

Now, you generate competition before a contract is signed

Takes a couple months to get the sample back

Make changes and send it back to them

They can contract for it

If they cancel the book, no big deal

Royalty amounts are 7-10%

They did all the marketing, all the shows, etc.

Next book, maybe negotiate a larger royalty

When you send it out, have intercessors

keep it up

Technical books

Anything technical you come up with, copyright it first

Jim duby 371-9835

he sends it all out so that nobody can steal it

Now, the publishing company can use the material and they are going to pay you for it

Present as much illustrations to the publishers as possible

Ebooks follow the same process

How do you find the publishers

Google them

Call them and ask for the new book department

Share your idea with them under 5 minutes

Send them electronic versions

Don't let the blessing get the door slammed in its face - keep going

Patents

Patent attorney

Dave Hurley 312-655-9900

Mention Scott Benjamin

Patent requires you to show why it's different and unique than anything else that's out there

he does a patent search for anything that looks like your idea

Can take up to 3 years to get a patent

Puts together the application and it gets sent to a patent examiner

Once the application is submitted, you can put "patent pending" on your product

Now, hammer the industry to find someone to find the product